Featured Posts
Featured Posts
Real Estate Niche Marketing- Taking it From Theory to Reality
Taking real estate niche marketing from theory to reality requires a plan. Realtors® that make a plan and set it in motion are far more likely to find success than those who perform marketing activities in a one-off fashion. Hoping things will fall into place is
Is Your IDX Plugin Invalidating Your Website Security (SSL)?
If any part of your website loads over plain HTTP, browsers can flag the page as not secure. This post explains why every plugin on a real estate website, including your IDX plugin, needs to support HTTPS.
New Version of IDX Plugin Released
Version 4 (Coyote) of the Buying Buddy IDX Plugin is now available. This includes a new WordPress MBB Plugin and support for our new PHP ‘SEO’ API. This new version brings with it many new features for real estate SEO as well as significant performance improvements
Beat Zillow in Your Local Real Estate Market
How one brokerage, The Gerardi Group, used niche marketing and its own website to compete with the big real estate portals in its local market, and what you can take from that approach for your own business.
Buying Buddy Is Now Available for ABOR: Austin Board of REALTORS®
Buying Buddy IDX and CRM became available to Austin Board of REALTORS (ABOR) agents and teams. This news post covers what the integration offers ABOR members for search, lead capture, and follow-up on their own websites.
Top 10 Real Estate Apps and Software for Realtors
With a new year right around the corner, it’s time to break down the best real estate apps and software for real estate agents. KeyMe: Copy & Share Keys There are few things more annoying than scrambling for keys during a showing. KeyMe is great because all you have to do is take a picture of a key on your
ReColorado and IRES Merger Solidifies
The discussions between IRES and REcolorado and now moved forward to a firm commitment to merge according to a news release from IRES today. There is now a binding merger agreement between the two MLS. The merger agreement has been signed by Lauren Hansen, CEO of IRES, and Kirby Slunaker, president and CEO of REcolorado, and has received approval from both
Trouble Finding a Joomla IDX Plugin for Your Website?
Running a real estate website on Joomla? This post explains what to look for in a Joomla IDX plugin, from search forms and maps to property alerts, and how Buying Buddy works with Joomla sites.
Should You Consider Adding Haunted House Hunters to Your Niche Marketing Plan?
Some buyers go looking for a house with a reputation. This post looks at haunted house hunters as a real estate niche, and how a niche like this fits into your wider marketing plan.
Are You Willing to Pay Online Gatekeepers for Real Estate Leads?
According to a recent report from Zillow, most people still find their agent through referral, but that trend is rapidly changing. With the continued growth of a digital world, more and more people are finding Agents through online referral resources like Zillow, realtor.com and the like. What is your plan to stay relevant, be found and grow your business through
