Real Estate Marketing
Real Estate Marketing
Are You Willing to Pay Online Gatekeepers for Real Estate Leads?
According to a recent report from Zillow, most people still find their agent through referral, but that trend is rapidly changing. With the continued growth of a digital world, more and more people are finding Agents through online referral resources like Zillow, realtor.com and the
Real Estate Niche Marketing- Taking it From Theory to Reality
Taking real estate niche marketing from theory to reality requires a plan. Realtors® that make a plan and set it in motion are far more likely to find success than those who perform marketing activities in a one-off fashion. Hoping things will fall into place is
Is Your CRM Like A Unused Gym Membership, Not Completely Leveraged?
Ok gym buffs, that analogy might not resonate with you. But, many will understand the comparison. We buy things or sign up for things and have the best intentions to use them, but then for, whatever reason, we don’t follow through. Your customer relationship management solution (CRM), like
Beat Zillow in Your Local Real Estate Market
How The Gerardi Group Took A Huge Step Toward Beating Zillow in Their Local Market For quite a while now, niche marketing has been a buzzword in real estate. However, for many real estate companies, it has moved from buzzword/trend to a “way of life”,
4 Ways a CRM Can Increase Quality Leads
When it comes to leads, it all comes down to conversions. While a 5% conversion rate is considered a great conversion rate within the real estate industry, many industry professionals see numbers closer to 1%. So the question then becomes, how do you reduce lousy
6 Ways to Make More Sales with Social Media
Social media has been on the rise for years now, but can it really help you achieve more sales? It’s well known that content you publish needs to be relevant to your target audience, but it’s also important to understand how to use social media
Are You Willing to Pay Online Gatekeepers for Real Estate Leads?
According to a recent report from Zillow, most people still find their agent through referral, but that trend is rapidly changing. With the continued growth of a digital world, more and more people are finding Agents through online referral resources like Zillow, realtor.com and the like. What is your plan to stay relevant, be found and grow your business through
Real Estate Niche Marketing- Taking it From Theory to Reality
Taking real estate niche marketing from theory to reality requires a plan. Realtors® that make a plan and set it in motion are far more likely to find success than those who perform marketing activities in a one-off fashion. Hoping things will fall into place is not a marketing strategy. I have a fortune cookie paper taped to my desk. It says,
Is Your CRM Like A Unused Gym Membership, Not Completely Leveraged?
Ok gym buffs, that analogy might not resonate with you. But, many will understand the comparison. We buy things or sign up for things and have the best intentions to use them, but then for, whatever reason, we don’t follow through. Your customer relationship management solution (CRM), like an unused gym membership, will not yield results. So how can you best leverage your IDX
Beat Zillow in Your Local Real Estate Market
How The Gerardi Group Took A Huge Step Toward Beating Zillow in Their Local Market For quite a while now, niche marketing has been a buzzword in real estate. However, for many real estate companies, it has moved from buzzword/trend to a “way of life”, as they look to uses niche marketing to beat syndicates. They are beginning to realize
4 Ways a CRM Can Increase Quality Leads
When it comes to leads, it all comes down to conversions. While a 5% conversion rate is considered a great conversion rate within the real estate industry, many industry professionals see numbers closer to 1%. So the question then becomes, how do you reduce lousy leads and increase quality ones? A quality CRM may be the answer. According to a
6 Ways to Make More Sales with Social Media
Social media has been on the rise for years now, but can it really help you achieve more sales? It’s well known that content you publish needs to be relevant to your target audience, but it’s also important to understand how to use social media effectively and to your advantage. The main goal that people tend to forget is to
