Most Recent Articles
Most Recent Posts

Make Your Real Estate Business More Predictable
How can a real estate CRM with IDX smooth out those bumps on this rollercoaster ride and make a real estate agents’ business more predictable? That’s the secret behind Buying Buddy.

3 Ways To Use Your MLS for Real Estate Marketing
Your MLS holds every listing in your market, not just your own. This post covers three ways to use MLS listings on your website to build local authority, show credibility, and give buyers a reason to contact you.

8 Ways To Get Your Real Estate Website Ranked Higher
If you want your online real estate marketing strategy to work, you’ve got to make sure your online presence is being seen by potential clients and customers. One of the best ways to do this, is to make sure your website is ranking higher in

5 Common Regrets of Home Buyers
Buyer’s remorse can follow even a smooth sale. This post looks at five common regrets home buyers report, from buying too soon to taking on more repairs than planned, and how you can help clients think each one through before they make an offer.

4 Ways Video Boosts Real Estate Marketing
Video helps buyers see a property before they visit. This post covers four practical ways to use video in your real estate marketing, from property walkthroughs to sharing your local expertise.

Unplugging Yourself as a Realtor
Real estate can take over your phone, your evenings, and your weekends. This post offers practical ways to step back and unplug as a REALTOR without losing touch with your clients or your business.
Top 10 Real Estate Apps and Software for Realtors
With a new year right around the corner, it’s time to break down the best real estate apps and software for real estate agents. KeyMe: Copy & Share Keys There are few things more annoying than scrambling for keys during a showing. KeyMe is great because all you have to do is take a picture of a key on your
ReColorado and IRES Merger Solidifies
The discussions between IRES and REcolorado and now moved forward to a firm commitment to merge according to a news release from IRES today. There is now a binding merger agreement between the two MLS. The merger agreement has been signed by Lauren Hansen, CEO of IRES, and Kirby Slunaker, president and CEO of REcolorado, and has received approval from both

Trouble Finding a Joomla IDX Plugin for Your Website?
Running a real estate website on Joomla? This post explains what to look for in a Joomla IDX plugin, from search forms and maps to property alerts, and how Buying Buddy works with Joomla sites.

Should You Consider Adding Haunted House Hunters to Your Niche Marketing Plan?
Some buyers go looking for a house with a reputation. This post looks at haunted house hunters as a real estate niche, and how a niche like this fits into your wider marketing plan.

Are You Willing to Pay Online Gatekeepers for Real Estate Leads?
According to a recent report from Zillow, most people still find their agent through referral, but that trend is rapidly changing. With the continued growth of a digital world, more and more people are finding Agents through online referral resources like Zillow, realtor.com and the like. What is your plan to stay relevant, be found and grow your business through

Real Estate Niche Marketing- Taking it From Theory to Reality
Taking real estate niche marketing from theory to reality requires a plan. Realtors® that make a plan and set it in motion are far more likely to find success than those who perform marketing activities in a one-off fashion. Hoping things will fall into place is not a marketing strategy. I have a fortune cookie paper taped to my desk. It says,






