Attract, retain and capture leads.

IDX Plugin Adds MLS Content For Your Own Marketing

Use properties as a basis for demonstrating your knowledge and delivering value to prospective clients.
Buying Buddy IDX gives you the entire MLS database for you to use as your own content.

Seamless Integration

All content is on your domain embedded in your web pages.

Fast setup

Fast Setup

Fast and easy to setup.

Flexible solution


Configure, customize and grow as you need.

IDX Plugin for ANY website

Buying Buddy IDX widgets use the latest technologies to embed seamlessly into any website's pages creating an immersive experience for your visitors.
  • All IDX MLS content (e.g. results and properties) is on your domain, seamlessly presented in your web pages.
  • Modular components embed directly in your page:
    No FRAMES, no IFRAMES, no subdomains and no awkward page-wrappers.
  • The same presentations on any website
    • WordPress plugin - crafted for WordPress.
    • JavaScript plugin - for any website.
  • Live shortcodes display real-time MLS data and interactive search.
  • Use themes and styling to create a perfect harmony with your brand.
  • Mobile responsive and container responsive.
  • SEO capabilities for WordPress and PHP environments.
See Demo
IDX plugin for WordPress, Squarespace, Duda and all websites

Simple and Fast Setup

Easy to install and setup. And we are here to help!

We took 'complicated' out of IDX!.
Just add the plugin to your website and then use our Wizard to get going. You can do it!

Showcase your listings and create amazing listing pages in just a few minutes.

Our Wizard system makes it easy to get the niche displays you want. Just copy, and paste the generated widget code snippets to your web pages. Easy!

Learn More
Add plugin in 3-steps to your website

Seamless IDX Integration

High-end designs and content are seamlessly integrated to your website pages on your domain.
  • All listings and content is always all about you.
  • IDX Search, Property Display and Lead Capture all built-in.
  • All listings have their own unique web address on your website using your domain.
  • Unlimited presentations of live MLS listings anywhere - home page, web pages, blog articles, sidebars.
  • Landing, squeeze and listing hotsheet pages.
Learn More
Agent listings enbedded on a real estate website page.

It's like being your own MLS

Buying Buddy widgets give you all your local MLS fields supported and updated from your MLS automatically.
  • Accurate property data and photos straight from your MLS
  • Continual live update of all listings from your MLS
  • Residential, rental, land, commercial..
  • Active, Coming Soon, Sold, Under Contract
  • Open House and Virtual Open House
Learn More
Quality MLS search form with all the local fields and criteria.

Be Selective

Why make your website visitors scroll and search through hundreds of listings when you know they want something specific? With Buying Buddy, you can show only the listings you want to show.
  • Select properties using all the familar fields from your MLS.
  • Pick community features, like a common club house, pool, playground, gated community, and others
  • Location features that are hyperlocal - such as near a lake, or ski in/ski out, near a specific school, bordered by a park, and a lot more.
See Demo
A landing page hotsheet of selected listings for a neighborhood

Showcase Your Own Listings

Make your your MLS listings and pocket listings stand out.
  • Enhanced options to showcase your featured listings.
  • Embed slideshows, multimedia and videos.
  • Custom photos.
  • Custom banners and description.
  • Social media marketing.
Learn More
Active or sold real estate listings on a webpage

Customize and Configure

Easy to customize with no technical skills.

Flexible styling and customization options make it easy to place appropriate widgets within your own content on your pages.

  • Easy for beginners:
    • Easy to style with themes
    • Wizards make it easy to get display components
  • Advanced tools for webmasters:
    • Extendable functions using JavaScript helpers and advanced APIs.
    • Fully accessible CSS.
    • Create your own search forms.
    • Create custom lead capture forms.
Learn More
Customization options properties and MLS search into your real estate website design theme.

Built In Lead Capture

Lead Capture built-in, with social sign up for more authentic leads.

Capture leads by offering buyer and seller tools, and automation in exchange for registration.

  • Lead capture is configurable and triggered on behavior.
  • Registration initiates appropriate follow up by CRM.
  • Custom lead capture forms such as a multi-step form for "How much is my home worth".
  • Create custom landing and squeeze pages.
  • 11 unique calls-to-action (CTA) plus unlimited options for your own lead capture.
Learn More
Register sign up form offering solcial signup and email registration.

IDX - Common Questions

IDX allows Brokers and Associate Brokers to display all homes for sale listed in their MLS, on their personal real estate web sites.
For most MLS areas this also includes coming-soon, pending and sold status too.
Many MLS even include rental properties as part of IDX.

Because IDX is considered advertising, each agent (with the permission of their managing broker) can present all listings through their web site to any visitor without the need for the visitor to agree to any formal terms and conditions.

The concept of IDX is simple: It's a reciprocal agreement. Each participating broker contributes their listings to the IDX database (they opt-in) and is in turn, able to display listings from all other participating brokers on their web site. These days, practically all listings from your MLS are now included with IDX.

Did you know?
NAR made reciprocal Internet Data eXchange a mandatory policy effective Jan 1 2002.
Buying Buddy was one of the very first solutions created to incorporate IDX.

IDX is an open, unrestricted way of advertising and marketing MLS listings. Brokers may opt out of having their listings it the IDX feed. Registration is not required.

A VOW requires the visitor to register and provide an email address. As a password protected resources for clients and customers, VOWs are meant to be more of a way to provide service to a client or customer. A VOW can include all listings (brokers cannot opt-out) and more data fields.

From a marketing perspective, most IDX data feeds include all non-confidential data and so practically offer the same service as VOWs.

IDX delivers agents a significant advantage by keeping visitors on your website without having to go elsewhere to see all available properties within an area.

IDX enables consumers on an agent's web site to access all the properties listed on the MLS, without leaving the agent's web site.

IDX is a technology that levels the marketing playing field.
Agents and brokers can display as much inventory, of all status, as large corporate Brokers. With IDX, agents, no matter how small or big their business operation, can look like a substantial real estate business.

IDX allows an agent to create tangible proof of their listings sales and inventory coverage.

Yes. However, Buying Buddy plugin works in all types of websites that allow JavaScript and the display of HTML on a webpage.
So, you can choose a low cost, but excellent DIY service such as Squarespace, or you can opt for WordPress or even a custom real estate site.

Or, call: 800.205.0317